Thursday 27 December 2012

On-site checklist for website optimization


The check list for on-page optimization:

Ø      Page titles are correct
Ø      H1s tags are correct
Ø      Meta descriptions exist and are correct
Ø      Alt text with best keywords
Ø      Unique and fresh Content exists and is correct
Ø      Correct version of site is being shown to search engines
Ø      Accessibility
Ø      Meta Robots tags
Ø      Robots.txt file and its correctness
Ø      XML Sitemap
Ø      URL structure
Ø      http:// or https:// is correct
Ø      Inner Page Linking
Ø      Every Inner Page have back linked to Home page
Ø      Canonical URL
Ø      301 redirects are in place
Ø      404 error page

PPC ads on Google- Points you must know


PPC Ad limitation:

25 Campaigns can be run in one adwords account
2000 adgroups can be run under one campaign
50 ads per adgroup (50 ads can be run per adgroup)

For a PPC ad there are:

4 rows for one PPC ad
25 characters for headline/ Title
35 characters per text row (including URL)

Google places ads in first place by the following Rule: CTR (quality score) x CPC bid.

Click through rate (CTR). Its number of times your ad is clicked.

The Higher quality score the less you need to pay for a Top Position of your ads. It depends upon CTR. In general, a high Quality Score means that getting top position at lower cost-per-click (CPC).

Improve Conversion Rates by Creating and testing campaign with different keywords and choosing that perform well

Good CTR depends on:

1. Target your ads to right audience
2. Select best keywords for your Ads
3. Target your ads by location and language
4. Create different Ad Groups for different keywords and search phrases
5. per day amount (Calculate how much you can afford for the day)
6. Test your ads on daily basis, make changes if require.
7. Optimized landing Page (good reason to click your ad)


Friday 21 December 2012

Blog sites 2013


S.N Blog PR
1 http://www.wordpress.com/ 9
2 http://www.blogger.com/ 9
3 http://www.weebly.com/ 8
4 http://www.tumblr.com 8
5 http://www.livejournal.com/ 8
6 htt://open.salon.com/cover.php 7
7 http://multiply.com/ 7
8 http://www.tigweb.org/ 7
9 http://posterous.com/ 7
10 http://www.jimdo.com/ 7
11 http://www.squidoo.com/ 7
12 http://www.tripod.lycos.com/ 7
13 http://www.webs.com 7
14 htt://www.glogster.com 6
15 htt://www.siliconindia.com 6
16 http://journalspace.com/ 6
17 http://quizilla.teennick.com 6
18 http://www.travelpod.com/ 6
19 http://www.edublogs.org 6
20 http://www.blog.com/ 6
21 http://community.wikia.com 6
22 http://en.netlog.com/ 6
23 http://www.opendiary.com 5
24 http://blogs.miarroba.com/ 5
25 http://www.insanejournal.com/ 5
26 http://www.blogdrive.com/ 5
27 https://secure.onsugar.com/ 5
28 http://www.kiwibox.com/ 4
29 http://journalhome.com/ 4
30 http://www.aussieblogs.com.au/ 3
31 http://www.free-blog-site.com 3
32 http://www.article-diary.com/blogs/submitblog 3
33 http://bizmeeter.com/ 1